>>10539804Distinctiveness.
Not to claim that a Honda or a BMW are in any way, shape, or form similar, but compare modern models to older models.
If you debadged all of them, the older models instantly scream their brand. The newer models? Shit, man, if it weren't for the badges and extremely distinctive grills and little design quirks (like, say, Lexus' sleek lines), from a distance their silhouettes are all the same. Same dimensions, nearly the same size, shape.
Of course, we understand that the purpose of these rather similar looking curves and shapes nowadays are for aerodynamics, better crash safety, better pedestrian safety, etc.
But older models are more distinctive. Which makes them "effay."